How to add links in your SMS messages

There are four different links that can be added in SMS messages.

  • Site URL: the online store’s URL
  • Cart URL: the online store’s URL to the cart page
  • Double Opt-in Landing Page: the URL of the double opt-in page where contacts can confirm their subscription if double opt-in is enabled.
  • Opt-out Landing Page: the URL of the page from which contacts can unsubscribe.

Adding a link in an SMS message

To add a link in the text of an SMS message you need to simply enter the appropriate tag in the text where you want the link to be shown.

The tags for each of the four links are:

  • Site URL: {{site.url}}
  • Cart URL: {{cart.url}}
  • Double Opt-in Landing Page: {{doubleoptin.url}}
  • Opt-out Landing Page: {{optout.url}}

For example, if we want to add the Site and Opt-out URLs in a message it would look like this:

Character count
Note that each link you add in a message it counts as 27 characters in the SMS message.

Keep an eye out on the character and SMS count at the bottom right of the text area where you enter the SMS message.

Editing the SMS links

The Double opt-in and Opt-out landing page URLs are system generated and can’t be edited.

You can edit the Site and Cart URLs from your Account Settings.

  1. Log into your Grow account at https://platform.grow.up.st/
  2. Click on the top-right corner of the navigation menu and click on “Settings”.

3. Scroll further down to the Website URL and Cart URL inputs.

Make sure to add https:// in front of each URL, otherwise it is invalid.

4. Click on “Update Profile” to submit your changes.

5. The success message appears that your changes have been saved.

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